ELEMENT TWS SKATE & CREATE 2013

Every year Transworld holds a competition called Skate & Create. This year Element Skateboards was invited to partake, and my handsome husband, Kirk DiAnda wrote and directed the piece.

Featuring the Element team; Boo Johnson, Chad Muska, Chad Tim Tim, Chase Webb, Ethan Loy, Evan Smith, Levi Brown, Madars Apse, Mark Appleyard, Nassim Guammaz, Nyjah Huston, andTom Schaar, with special appearances by Ray Barbee and Johnny Schillereff. Each team had to create a 5 minute video in the span of a week. They are provided a photographer, (Oliver Barton) and two builders to create any skate obstacle they needed.

The concept was to show skateboarding through snapshots of the times, creating a mini documentary. I took a satirical route with the concept and direction, loosely paying homage to the icons, fashion, and design that defined how we got here today. Ultimately, I wanted to commend skateboarders for their creativity and individuality. Since day one, we’ve been inventors that see the world differently, and that gene has been passed down from generation, to generation. The entire piece is strung together with a narrative by Chad Muska, told in the first-perosn perspecitve. I wanted to give that sencse of the narrator telling the stories of his generation, almost like a Forrest Gump-esque walk down memory lane. It’s meant to be humorous but has a sense of truth to it, too.“—Kirk Dianda

Here are some behind the scenes photos I shot while on set. Also check out the magazine article here with an amzing photo spread by Oliver Barton.

Filmed by Ryan Young and Mark Stewart. Edited by Kirk Dianda and Mark Stewart. Narrated by Chad Muska. Original soundtrack by Loren Humphrey, and Muskabeatz courtesy of Chad Muska.

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